Truth in Advertising

A few miles from where I live there are two churches practically right next to each other. The first is a non-demoninational Christian church and the second is an Episcopal church which is rented out to a Korean Lutheran demonination at times. (This is very common in New York).


The non-demoninational church is known for its charasimatic pastors (who also have a show on local cable TV) and they have a really nice sign outside of the church which has a different message on it each week. The messages usually are witty, or rhyme, sometimes they're serious. Some examples: "To Pray is The Way"; "Your Father is Calling You to Come Home," etc. From the I've seen of their weekly cable TV show which is nothing but their church service televised; they not only focus on worship, but they obviously want to get people to join their church.


The Episcopal/Korean Lutheran church, on the other hand, is much more subdued. Most people just drive by their church without really paying it any attention. It's not too noticeable, except a sign which looks like it should be outside of a burger joint.


Yesterday as I passed by, the first church had it's holiday message: "Jesus is the Reason for the Season." But the Episcopal/Korean Lutheran church's sign had this: "Sign Broken: Come Inside for Message".

Sometimes the more simple the message the more effective.